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THE BRIDGE DIGITAL MARKETING COURSES
AdWords, Growth Hacking, Analytics, E-Commerce ... If these words you are passionate about is the sign that you are ready for a career in the world of digital marketing. Our courses are for everyone, from beginners to more experienced users, you will also have a certificate at the end of the course that you can show off to recruiters and colleagues. Start learning now!
Do you prefer personalized advice for you or your company?
DIGITAL MARKETING
This specialization explores several aspects of the new digital marketing industry, including topics such as digital marketing analysis, search engine optimization, social media marketing and 3D printing. When you complete your specialization in digital marketing you will have a richer understanding of the basics of the new panorama of digital marketing and you will acquire a new series of stories, concepts and tools that will help you create, distribute, promote and quote digital products and services.
SOCIAL MEDIA MARKETING
In a 2018 business survey, Buffer found that only 29% had effective social media marketing programs. A recent consumer survey conducted by Tomoson found that 92% of consumers trust other people's recommendations on brand content, 70% find that consumer reviews are the second most reliable source, 47% read blogs developed by influencers and experts to discover new trends and new ideas and 35% use blogs to discover new products and services. In addition, 20% of the women who used social networks considered the products promoted by bloggers they knew.
Today, businesses and consumers use social media to make their purchasing decisions. The specialization in Social Media Marketing was conceived to achieve two objectives. It provides you with social analysis tools and training to help you become an influencer on social media. The course also provides the knowledge and resources to build a complete social media marketing strategy - from consumer insights to consumers judgment metrics
CONTENT STRATEGY FOR PROFESSIONALS
The Content Strategy uses credible, reliable and transparent media to communicate stories and information to improve an organization's strategic objectives.
In this specialization, you will learn best practices from recognized industry and academic experts on how to create and implement engaging content through media platforms that the people you want to reach will truly appreciate.
You will learn how to engage your audience by implementing their stories and using proven tools and techniques to improve the audience's experience and interests. You will manage content once created by learning how to best tell an organization's "content story" through the media platforms using a human-centered design. You will also learn ways to grow internal and external audiences and expand the reach of your content.
SEARCH ENGINE OPTIMIZATION (SEO)
This specialization will teach you to optimize the website content for the best possible search engine ranking. You will learn the theory behind Google search and other search engine algorithms; You will also acquire practical and real skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimization for local and international audiences, conducting site audits web focused on research and alignment of SEO with general business strategies.
SEARCH ENGINE OPTIMIZATION (SEO)
This specialization will teach you to optimize the website content for the best possible search engine ranking. You will learn the theory behind Google search and other search engine algorithms; You will also acquire practical and real skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimization for local and international audiences, conducting site audits web focused on research and alignment of SEO with general business strategies.
CREATE AND MANAGE ONLINE EVENTS
Virtual Events are the future for growing your business online...
Online Summits are great IF you know what you are doing.
The truth is, as an online summit can position you as the leading expert while you grow your list. Plus you will be providing so much valuable content with your summit that will have YOU (and your products) YOUR community lined up to work with you.
HYPER INFLUENCER MARKETING - Instagram, YouTube and TikTok
This course will teach you everything you need to know to become an influencer in the digital world. It covers Instagram, Youtube and TikTok platforms. You will learn how to choose the right niche for you and how to concentrate on a single audience. The course will cover the following:
GET A PERSONALIZED CONSULTATION FOR YOUR TRAINING
Whether you want to follow specific training, or are looking for a training course for your collaborators, The Bridge Network can help you. Complete the form for a consultation
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